JV: Evaluation

Title Sequence
Preliminary Task
Animatic
Film Opening Research-1
Film Opening Research-2
Film Opening Research-3
Technical Analysis
Audience Feedback-Screening
Audience Feedback-Roughcut
Concept Development




Question 4+5



Question 7

CJ: Evaluation

Title Sequence
Preliminary Task
Animatic
Film Openings
Technical analysis
Audience research: screening
Audience research: Roughcut
Concept development

Questions 1-3 & 6


NVC clip:

http://www.youtube.com/watch?v=Li6s0h3Tf

Questions 4&5



Question 7

LF: Evaluation

Title Sequence
Preliminary Task
Animatic
Film Opening: Crave (Charles de Lauzirika, 2012)
Film Opening: License to Kill (John Glen, 1989)
Film Opening: Year Zero (Joe G, 2011)
Technical Analysis
Audience Research: Screening
Audience Research: Rough Cut
Concept Development




YouTube clip 1.Character Exposition: Iconography

Click here to see clip

YouTube Clip 2. Fast Cutting Rate Clip

Click here to see clip

Group: Audience Feedback

Final Screening Feedback


The aim of the screening was to allow us to understand what our group could do to improve our media product. A set of 10 questions varying from open and closed representing qualitative and quantitive. From the results it gave us a different perspectives from both male and female.

 

 The question proposed to the audience during the screeing was 'Does the sound anchor the visuals?', as we can see there is an overwhelming majority which see's all 14 that answered the question agree with that the sound and the visuals matched.





The next results still had a dominant group being that the response from the question 'How well did you understand the narrative?' in which there was a contrast in idea as the audience mainly understood the plot easily, with the addition of 2 individuals saying they didnt understand it very well or it was very complicated. This may have been due to the additions of certain flashbacks in which they could not understand.






The question revolves around the use of dialogue to see whether there was enough of it for the audience to understand. The results were alot more balanced with 60% saying that there was enough and 40% saying there wasnt enough.
However, the genral portayal of the normal conventions of horror films is that silence is key as it tends to build up the dramatic tension.

The pie chart demonstrates how realistic the opening sequence is and how good it presents verisimillitude. An overwhelming amount of people who participated in our questionnaire (14 people). In particular reference to the characters involved and character exposition and how the psychopath is revealed as an actual murderer and the two characters represent two couples who act and dress in a way which is believable.

A differentiation in males and females may show different perceptions on the narrative where females may have different views to males, with 8 males and 6 females.

 

 

Title Sequence

Strengths:

• conforms to the general horror/thriller conventions.
• includes titles in the right order and that are matched with the visuals.
• the soundtrack matches the visuals, for instance a change in scene, matches with a different tempo, dynamic or instrument.
• a good variety of camera angles, movement and distances.
• the antagonist shows conventional forms of horror, using a knife as the murder weapon
• encoded values are presented clearly and the preferred reading is understood
• lighting in our production links back to our secondry research - low key lighting.

Weaknesses:

• some people thought it was hard to understand because there was two storylines going on at once. One was the protagonist in the house, and the other was the male partner in the garden shed.
• mid point through the title sequence, it seems the clip finishes, but then starts back up again and continues with the storyline misleading the audience.
• the footage has a grainy look to it as we shot at night, and this makes the quality of the film decrease.

Things we could have improved:

• we could have shot in the day and just toned down our final production, so the quality of the video would have been better.
• the sound could have been looked into a bit more, because we did not use much diegetic sound, which sometimes enhances the genre of horror, as footsteps and doors creaking traditionally convey horror.
• we could have improved the storyline as it was very basic and what you would expext of the genre. We could have been more experimental and ambitious when thinking of the plot.

Group: Editing Posts

There are many techniques that we can use to edit the footage , that can all be done by the use of Adobe Premiere Elements 9:

Above is a screenshot of the timeline, where you can drag footage into the spaces. There are options up the side for audio and visual. Most of the time we needed to unlink the audio and visuals because the diegetic sound was inappropriate. The soundtrack was used to anchor the visuals and the diegetic sound was deleted.

Above:
This is a screenshot of Premiere with the tool of adding titles to the picture. This was easily done, as we wanted to keep the titles simple, so we didnt need to use the software after effects to create them. You can cvhange the size and the typeface of the titles and change the position si it doesnt interfere with the visuals.

Above:
When saving the project, we saved the production many times, as different folders, so if we wanted to go back to a previous time, we could do that if we were not happy with the recent editing that we did.

 

 

Above:

The timeline includes layers in which you can overlap video, and create a dissolving effect, with two p[ieces of footage at once. We used this to show two locations at the same time, and what was going in them to help the audience understand the plot.  

 

Above:
This is the transitions we can use when editing the footage. We used mainly the cross dissolve and dip to black, the dip to black to show a bit of a time lag, and a cross dissolve to make the continuity smooth.